Why Your LinkedIn Profile is Your New Resume:
Recruiters spend just 6 seconds scanning a LinkedIn profile. If yours isn’t optimized,
you’re missing out on top opportunities.
Must-Have Sections:
✔ Headline: Don’t just list your job title—use keywords like “AI Marketing Specialist |
Helping Brands Scale with Data-Driven Strategies.”
✔ About Section: Tell a story, not a bio. Start with a hook: “From teaching English to
leading digital marketing at Fortune 500 companies—here’s my journey.”
✔ Skills & Endorsements: Prioritize in-demand skills (e.g., Python, Salesforce, SEO) and
get colleagues to endorse you.
Pro Tips:
● Post regularly (even 1x/week boosts visibility).
● Engage with recruiters by commenting on their posts.
● Use LinkedIn’s Open to Work feature—but discreetly (only visible to recruiters).
Did you know? Profiles with a custom banner get 11x more profile views. Want a free
Canva template to upgrade yours?